GP Investments, an alternative investment firm in Latin America, has announced a BRL70 million (approximately US$31 million) investment in Brazilian beauty institute chain Cor do Brasil (Beleza Natural) for a 33 percent stake. Beleza Natural, which provides products and services for curly hair, currently operates 13 stores in three states. The investment will be structured through GP Capital Partners V. Conclusion of the agreement is subject to approval by the Brazilian antitrust agency Conselho Administrativo de Defesa Econômica.