Mexican venture capital fund Alta Ventures Mexico has invested US$1.5 million in Ondore, a company specializing in big data analysis and online reputation management. Ondore, which has offices in Mexico City and San Francisco, plans to use Alta Ventures’ investment to expand sales and marketing efforts for its flagship product, Ondore Scout. Alta Ventures Mexico, which invests in Mexico- and U.S.-based technology companies with a strategic focus on Latin America, closed its first venture capital fund in 2012 with US$70 million in total commitments.